Held in March each year in the warm waters at Kingscliff on the wave rich Tweed Coast the Australian Longboard Surfing Open is a five day celebration of longboard surfing and the surfing lifestyle. It started life as the ‘Malfunction’ in 1984 as an excuse to get together with like minded surfers. Back then the contest being designed for those that wanted to get back to having fun in the waves. The first event was won by surfing legend Jeff Hakman from the USA. There is no doubt that this was the start of something really big when it happened the first time. This original event brought legions of ‘legends from the 50’s and 60’s out of retirement and back into the limelight.
Today the Australian Longboard Surfing Open is a four day celebration of the surfing lifestyle which attracts the current crop of professional longboard surfing superstars such as World Champion Rachael Tilly and former Champions Taylor Jensen, Harley Ingleby, and those stiving to be future World Champions. Together they rub shoulders with other competitive surfers both professional and amateur alongside their families and friends. The Australian Longboard Surfing Open is located in Kingscliff village, on the doorstep of the Asia Pacific, and only 10 minutes from Gold Coast Airport. Held on March 16-19, 2017 ALSO honours the history of longboard surfing with live music, surf vehicle display, surf films on outdoor cinema, yoga, art and lifestyle stalls.
It features heavily in the North Coast Destination Network Sport Tourism Strategy. The event has the full support of the Tweed Community, Tweed Shire Council and Tourism operators in the region. It also has the support of the North Coast’s large scale cooperative marketing program – The Legendary Pacific Coast.
• The promotion of surfing as a healthy and enjoyable sport for pleasure and competition
• To encourage international and interstate visitors and surfers to the Tweed Coast
• To highlight and promote Kingscliff as a world class, surfing destination
• The support the development and growth of business in Northern NSW
• To create awareness of the event nationally and internationally
The Australian Longboard Surfing Open is honoured to be allowed to conduct our annual event in an area protected from development which is preserved so that future generations may enjoy tomorrow what we cherish today.
We believe that this environment is precious. We know the importance of reducing, reusing and recycling and we are prepared to step forward and take responsibility for our actions.
To this end, we have taken the following steps to make the Australian Longboard Surfing Open as sustainable as we can, protecting the beautiful Tweed Coast surroundings so that we can all enjoy.
Provision Of Recycling Bins
Every year, we organise the provision of both waste and recycling bins from Solo Resources, emptied daily throughout the event. We have a dedicated environmental officer involved in the set up and cleanup of the event site each day. We regularly encourage all attendees to be aware of their own trash, as well as that of the less considerate visitors to the venue asking that they leave behind only their footprints.
Efforts to Reduce Environmental Damage
We plan our event with significant consideration to the location, minimising the risk of natural areas, such as lawn and grassed areas, the shoreline and the wooded areas. We arrange infrastructure to enhance this, diverting foot traffic to prevent these places becoming damaged or used as thoroughfares.
These measures drastically reduce the need for regeneration or rehabilitation after the event.
Promotion of Healthy Eating & Lifestyle
We believe surfing is the foundation of a healthy lifestyle for the whole family, and one that enhances environmental awareness. The Australian Longboard Surfing Open encourages our visitors and competitors to get involved with daily yoga workshops, beach clean-ups and various activities that address personal health and wellbeing including programs for cleaner, more sustainable lifestyle fin regards to mental health issues, healthy cooking options and for awareness of too much exposure to the sun.
With such a huge amount of marketing and information to convey, the Australian Longboard Surfing Open has gone to significant lengths to reduce the amount of paper used. Double-sided flyers, programs printed to be kept as souvenirs, and the use of electronic marketing and communication wherever possible have all greatly reduced the quantity of paper used.
Encouraging Ethical Practice
We work closely with our suppliers and sponsors in every aspect of the Australian Longboard Surfing Open's creation and development, always searching for new ways to increase sustainability and reduce environmental impact. Where possible we recycle trophies from yesteryears.
We also encourage sponsors to take a more ecological approach, reducing the usage of single-use waste and utilising products that promote reuse or natural, less chemical-based options, such as sunscreens and reusable wax containers.
There is a necessity for significant electricity consumption to allow the event to function efficiently and professionally. Sound systems, computers, monitors and timers are all essential for the judging alone, and our evening entertainment is also dependent on electricity. But in every area of the events infrastructure we endeavour to be as efficient and limited on electricity consumption as possible.
We know we’re not perfect, but we are always striving for better ways to improve and reduce our environmental footprint. Partnering with ecological causes and brands, looking for ways to minimise waste – such as limiting single-use products and utilising biodegradable packaging – and increasing the public awareness are just the beginning.
If you or our business would like to join the Australian Longboard Surfing Open as an Ecological Partner, or if you have any good ideas of ways to create a more sustainable festival, please contact us.
It is the responsibility of us all to protect the environment. As they say "Dont destroy what we come to enjoy"